clinical results

Note: Results above based on third-party consumer perception testing with a panel of 30 subjects over 4 weeks, representing all races and skin types.
97%

of test subjects said this is
the most hydrating lip balm I have ever used.

94%

of test subjects agree this brought deep moisture into my lips in a way I've never experienced before.

94%

of test subjects agreed this kept my lips hydrated & soft longer than any other lip balm I own.

100%

of test subjects agree this product immediately healed my lips.

100%

of test subjects agreed this felt smooth and not sticky on my lips.

100%

of test subjects agreed this is a game-changer for my lips.

PRODUCTS THAT DO THE WORK

what's inside...

Hyaluronic Acid image

Hyaluronic Acid

  • A powerful moisture-binder naturally found in the skin
  • Delivers deep hydration that lasts
  • Plumps skin and smooths fine lines
Squalane Oil image

Squalane Oil

  • Increases hydration, restores suppleness
  • Visibly repairs skin barrier
  • Anti-inflammatory
  • Neutralizes UV light damage
Aloe Vera image

Aloe Vera

  • A soothing plant extract rich in vitamins and antioxidants
  • Calms irritation and reduces redness
  • Hydrates and helps heal dry or damaged skin

frequently asked questions

Made for Acne-Prone Skin

Dermatologist-Developed & Tested

Clinically Safety-Tested

Non-Irritating

Clean & Cruelty-free

Non-Comedogenic

4.8
Rated 4.8 out of 5 stars
Based on 89 reviews
93%would recommend this product
89 reviews
  • AR
    Alicia R.
    Verified Buyer
    I recommend this product
    Skin Type Dry
    Acne Type No Acne
    Rated 5 out of 5 stars
    2 days ago
    Love this lip balm!

    I don’t often splurge on lip balm, but this product peaked my interest. And I love it, worth the splurge! Whether along with makeup or just to elevate on a clean face, I use it daily. And it does a great job moisturizing. Win!!!

  • HB
    Heather B.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 days ago
    OBSESSED

    The hold this lip balm has on me is insane. Long lasting hydration and fast absorption with no stickiness. I’m in love!

  • GD
    Gayle D.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 days ago
    So nice!

    I love this lip balm! Always keeps my lips so smooth and moisturized.

  • AF
    Amy F.
    Verified Buyer
    I recommend this product
    Skin Type Oily
    Rated 5 out of 5 stars
    4 days ago
    Soothing balm

    I got the Strawberry Milk color - I would call it a neutral to cool desaturated light pink. I think this color would work for many - no white/chalky overtone. The formula itself is lovely. Creamy without being oily or sticky. Great as an overnight treatment too - you wake up with soft pink lips. And as usual, thanks for not putting shea butter in it!

  • E
    Elle
    Verified Buyer
    I recommend this product
    Skin Type Normal
    Acne Type Papules & Pustules, Cysts & Nodules
    Rated 5 out of 5 stars
    1 week ago
    Life-changing

    I have been a lip balm girl since I was in elementary school. It was the only "girly" item I could afford for most of my life. I've tried drugstore lip balms and everything in between into adulthood. Although, I initially thought the price tag was a bit much for a lip balm, as someone who's valued high quality items, this is a fair price point for the quality. Although, I do think the size could be a bit bigger since I don't think 10g is enough for the value. After the first purchase I made for the regular lip balm, I've purchased atleast 4 extras. 1 jam jar, 1 strawberry milk, and 2 of the regular balm. I hope to make these last for longer than 6 months. A little goes a long way.